- Joined
- 25 September 2013
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Long since?
How long will you remain long?
Not that long in the end, down 10% is enough for me - time to cut losses and lesson learned!
I've had to re-assess my original premise for investing and whether it really stacks up.
I think I under-estimated the online price differential without being fully aware of who the other online-only threats may be.
For an i-Pad Air 32GB see the price comparison below:
JBH - $698 (in-store pickup only)
Yatango - $630+delivery fee (not sure exact amount, delivery only)
DSH - $623 (delivery and in-store pickup)
Kogan - 613 (delivery only)
The JBH price proposition doesn't seem to stack up and they don't offer delivery either.
Though JBH does offer a voucher to go with this sale of up to 25% off up to a $200 spend on certain items.
Maybe they were a price leader in the past, but not so anymore.
New technology product pipeline may help sales but won't change the competitive threats.
Hard to say whether the home appliances and commercial business will really do well enough to offset weaker performance here.