tinhat
Pocket Calculator Operator
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- 1 May 2009
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An interesting business and interesting analysis being provided here. I see afterpay being offered on so many e-commerce websites now. A few thoughts:
1. Reading the company's last presentation it is easy to see that this consumer finance product appeals to compulsive instant gratification consumption (hairdressers) as well as bigger ticket spending on things that consumers might try and put off but which are not discretionary in the long run (such as dentistry). For merchants it's a no-brainer.
From the 18 Jan presentation:
A couple of things here:
Firstly, the business model is relying on a very high velocity of turn-over of finance, as luutzuu identified, which is key to afterpay achieving their desired return on lending out the money it has borrowed. It's aiming to generate merchant fees from turning over the money it borrows 13.33 times per annum.
There is the obvious risk with the business model that its cost of borrowing (interest rates) go up. The next credit crunch may be a way off yet, but it will come.
Then there is the risk of bad and doubtful debts, defaults by customers. This is heightened by business model that is requiring such a high velocity of turnover of the credit. As soon as a borrower is late or defaults in paying their debt that money can't be lent out again but afterpay have to pay interest on the borrowings. So any credit crunch during an economic downturn could have significant impacts on the business model.
On the positive side, I would imagine that there is a lot of value to be captured and monetized from their customer data as a market intelligence and promotional asset alone.
1. Reading the company's last presentation it is easy to see that this consumer finance product appeals to compulsive instant gratification consumption (hairdressers) as well as bigger ticket spending on things that consumers might try and put off but which are not discretionary in the long run (such as dentistry). For merchants it's a no-brainer.
From the 18 Jan presentation:
Afterpay is progressing to formal documentation with two major US investment banks for a total facility size of up to US$300 million. It is anticipated that the facility will be completed in H2 FY19. A US$300 million facility is able to fund well in excess of US$4 billion in annual underlying US sales. While subject to final documentation and relevant final approvals, the term sheets received to date reflect efficient and flexible funding proposals similar in form, term and pricing to the existing $500 million Australian and NZD$20 million New Zealand facilities provided by National Australia Bank, Citigroup and ASB.
A couple of things here:
Firstly, the business model is relying on a very high velocity of turn-over of finance, as luutzuu identified, which is key to afterpay achieving their desired return on lending out the money it has borrowed. It's aiming to generate merchant fees from turning over the money it borrows 13.33 times per annum.
There is the obvious risk with the business model that its cost of borrowing (interest rates) go up. The next credit crunch may be a way off yet, but it will come.
Then there is the risk of bad and doubtful debts, defaults by customers. This is heightened by business model that is requiring such a high velocity of turnover of the credit. As soon as a borrower is late or defaults in paying their debt that money can't be lent out again but afterpay have to pay interest on the borrowings. So any credit crunch during an economic downturn could have significant impacts on the business model.
On the positive side, I would imagine that there is a lot of value to be captured and monetized from their customer data as a market intelligence and promotional asset alone.