skc
Goldmember
- Joined
- 12 August 2008
- Posts
- 8,277
- Reactions
- 329
SKC, I will reply here so as not to de-rail the DTL discussion thread.
The reason that I said this was that they developed their own systems / website, over the last decade. It's a world-class system. I consider most services based companies that rely heavily on "people power" to be marketing companies at heart. They also won the SA Lotteries contract recently by the way. Gives the earnings a higher degree of certainty than there was twelve months ago. Certainly wouldn't hold this company as a core holding though. Agree that there is still speculation involved.
The system and websites are mere enablers of their business. They are not having a competitive advantage because of those. They have a competitive advantage because of the fact that they have exclusive licence to sell lotto tickets online.
That's why it is not an IT company.
Plus you don't need a world class system to sell lotto tickets... You just need a working system.