Dona Ferentes
A little bit OC⚡DC
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trading just above $3.00
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More than 145,000 customers of Origin Energy’s broadband services are moving off Aussie Broadband’s networks to Superloop between July and October. But CEO Phillip Britt hopes some of those customers will switch to Buddy Telco, which started selling services on Monday.
“Where they might have gone Origin in the past they might go Buddy, or where they might have gone one of the other value providers in the market, they might go Buddy instead,” Mr Britt said.
While half the potential broadband market wants good service including the Australian-based customer call centres Aussie Broadband offers, the other half just want “broadband at a cheap price,” he said. “We’ve already seen really good sales coming through [today],”
Aussie Broadband has humans in its call centres and working on its live chat channel providing help for all kinds of internet problems. But Buddy Telco’s online chat channel will initially be propelled by automation and AI technology and only assist with connection issues. “If they can’t solve your problem then it switches over to a human on the chat,” Mr Britt said.
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there ya go!!.... because your call is important to us.
The Buddy propositionAussie Broadband launches new digital first challenger brand leveraging automation and AI
Aussie Broadband has launched Buddy Telco, a new digital-first challenger brand aimed at disrupting the value-seeking NBN market in Australia, targeting 4 million households out of the estimated total addressable NBN market of approximately 8.3 million.
Buddy launched today with a simple and seamless digital-first experience. Users will be able to manage their connection, upgrades, outages and usage through the Buddy Telco app, website and Live Chat.
Services will be offered on a self-service basis only, leveraging Aussie’s years of expertise in automation and will incorporate machine learning for network and technical support. Buddy will be underpinned by Aussie’s award-winning network with connection to all 121 NBN POIs and the Aussie Fibre backbone.
.
More than 145,000 customers of Origin Energy’s broadband services are moving off Aussie Broadband’s networks to Superloop between July and October. But CEO Phillip Britt hopes some of those customers will switch to Buddy Telco, which started selling services on Monday.
“Where they might have gone Origin in the past they might go Buddy, or where they might have gone one of the other value providers in the market, they might go Buddy instead,” Mr Britt said.
While half the potential broadband market wants good service including the Australian-based customer call centres Aussie Broadband offers, the other half just want “broadband at a cheap price,” he said. “We’ve already seen really good sales coming through [today],”
Aussie Broadband has humans in its call centres and working on its live chat channel providing help for all kinds of internet problems. But Buddy Telco’s online chat channel will initially be propelled by automation and AI technology and only assist with connection issues. “If they can’t solve your problem then it switches over to a human on the chat,” Mr Britt said.
.
there ya go!!.... because your call is important to us.
The Buddy proposition
Aussie Broadband has launched Buddy Telco, a new digital-first challenger brand aimed at disrupting the value-seeking NBN market in Australia, targeting 4 million households out of the estimated total addressable NBN market of approximately 8.3 million.
Buddy launched today with a simple and seamless digital-first experience. Users will be able to manage their connection, upgrades, outages and usage through the Buddy Telco app, website and Live Chat.
Services will be offered on a self-service basis only, leveraging Aussie’s years of expertise in automation and will incorporate machine learning for network and technical support. Buddy will be underpinned by Aussie’s award-winning network with connection to all 121 NBN POIs and the Aussie Fibre backbone.