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Re: NEA - Nearmap
It would be difficult to imagine google flying weekly or monthly to update their image service for nothing. Just can't see the point in that. If you use google earth, many of the satellite photos for Australia's areas are 3-5 years old or more. The cost of updating and managing the systems has to be paid for and for the data to be integrated into the geo-spatial mapping software it is highly advantageous. This niche would not suit google's approach of applying technology to mass markets. Of course this may change and perhaps it will. They may also seek to just take NEA software, licensing and customer base by just taking it over and then re-branding.
The main practical use I'm aware of for the product relates to enforcement by various authorities.
For example, Nearmap makes it very easy for your local council to know exactly when that new extension was built and whether or not it had approval. No arguing there.
There are similar applications relating to insurance, the electricity industry and others. Basically for anyone who wants to prove when something outdoors was done, there's huge value in regularly updated aerial photos. Police might have a use for it too I would think.
I'm 100% certain that electricity distributors are using it in some areas. Not sure about the others but there are obvious applications.
It would be difficult to imagine google flying weekly or monthly to update their image service for nothing. Just can't see the point in that. If you use google earth, many of the satellite photos for Australia's areas are 3-5 years old or more. The cost of updating and managing the systems has to be paid for and for the data to be integrated into the geo-spatial mapping software it is highly advantageous. This niche would not suit google's approach of applying technology to mass markets. Of course this may change and perhaps it will. They may also seek to just take NEA software, licensing and customer base by just taking it over and then re-branding.