Normal
They must be desperate. I was standing in line at JB a while back waiting to pay for my wares and the bloke in front of me was paying for a $29 digital TV box. The girl on the counter was pushing him to buy extra warranty for 'only' $20. He laughed at her and said if it broke he'd throw it in the canal behind his house and just buy another one. An anecdotal indicator that they are relying on the upsell.
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